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Listing ID:246641
Title:Agri Business Digital marketing
Description:SIP is a thought provoking and intensive four-day course for Seed Industry Professionals encompassing : Global Trends & Strategies, Regulations, Market Dynamics, Research & Technology Management Cornell University Cornell University, an Ivy League University located in Ithaca, New York is in the forefront of education, research and extension in the area of agriculture, food science, technology and regulations. It is home to around 23,620 students from 120 countries, led by about 3000 world class faculties, including Noble laureates and Rhodes scholars. The College of Agriculture and Life Sciences (CALS), instrumental in establishing the International Agricultural Research System, has been involved in education and research partnerships in several countries in Asia, since the Green Revolution. CALS has strong linkages with the global seed sector in providing access to genetic resources and in transferring technologies that are appropriate for incorporating relevant traits in various crops. Centre for Technology Licensing (CTL) is a repository of intellectual properties generated at Cornell University. CSEE-SMCCornell is in the forefront of genomics driven advancements in crop trait improvement. Cornell University breaks through disciplinary walls – combining unparalleled teaching and research with a hands-on culture to bring new thinking and new solutions to some of today’s biggest challenges. Sathguru Sathguru Management Consultants is a global research and consulting firm with offices in India, USA, Malawi and Bangladesh. Sathguru leads research and consulting with an emphasis on emerging markets. Its deeper engagement in markets across the globe, provides enterprises and government with a thorough understanding of the contemporary challenges and ways to access innovation to overcome them. The Corporate Life Sciences Strategy Group interacts with local and international government bodies and private sector companies to provide strategic advisory services, regulatory capacity building and technology management support. Sathguru pursues research and advisory for the seed sector in accessing technologies for contemporary trait needs, regulatory adherence and market access. Sathguru has developed frameworks for number of countries in areas such as biotechnology and intellectual property management regulations. About Seed Industry Program (SIP) ABout-SIPGlobal seed industry is undergoing significant transformation due to rapid strides made in traits development, traits convergence and smarter reach of products to growers and application of information analytics for strategic business growth. Seed sector organizations need to prepare themselves for the changing dynamics of markets, technology flow, regulatory frameworks and the strategic convergence of the input industry to provide holistic solutions to farmers. Cornell Sathguru Executive Education has designed for the seed industry professionals. The course perfectly blends technology, strategic, regulatory and market elements through an intensive 4 day exposure. The participants will gain exposure in aligning various forces influencing seed industry dynamics and prepare themselves to gain and retain competitive advantage. METHODOLOGY Lectures, group exercises & case studies: The course will engage the participants in practical discussions, lectures, group exercises and case discussions focused on strategic decision approaches in overarching areas of seed sector Interaction with the faculty: The course facilitates interaction and learning opportunities from the world-renowned international experts who are recognized for their research and experience. Cross-cultural and Cross-enterprise learning: An insightful learning experience from a diverse cohort of professionals working in the same sector from around the world. The diversity of the participants provide unique networking opportunities and cutting-edge knowledge, that widens perspectives and expands the scope for strategic thinking. WHO WILL BENEFIT? Senior managers from the seed Industry engaged in the development of strategic planning, market development,product management, research and product development, regulations and operations Regulators from federal and state governments engaged in regulating the seed sector Senior managers from public extension and research organizations Public researchers The diversity of participants will provide unmatched learning opportunity for the participants. Several global and national organizations such as East-West Seed, IFFCO, Monsanto, Mahyco, Japan Tobacco, Coco-Cola, Tata group, UniLever, ITC, Pepsi, Delmonte, Murugappa Group in diverse segments of agri and food sector; leading banks in the world investing in agriculture, livestock, process industry and retail such as Nabard, ICICI Bank, Rabo Bank, Asian Development Bank and Islamic Development Bank and policy planners from several emerging and advanced economies have participated in the program. Previous participants from America have learned, from their understanding of the emerging market opportunities and challenges, ways to strategically address these markets. Participants have endorsed this program as “ Truly Transformative ”. Program Daten-28 Nov - 01 Dec 2023 VENUE - Hyderabad, India To know more visit - https://www.sathguru.com/executive-education/seed-industry-program/
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